What are the rules of content writing?

Imran Sheikh

Last Update há 4 anos

Know your audience. It sounds simple, but so many writers put pen to paper—or finger to keyboard—before thinking about who it is they're trying to reach. ...

Follow the “inverted pyramid” model. ...

Write short, simple sentences. ...

Stick to active voice. ...

Show, don't tell. ...

Nix the jargon. ...

Mix up your word choice. ...

Make text scannable.

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